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Case Studies
Handling Critical Supply Chain Challenges in the Pharmaceutical industry with Shelf-to-person solutions
About Customer
With over 25 years of experience in the local market, A&D Pharma is one of the largest pharmaceutical groups in Europe, offering pharmaceutical retail and drug distribution services, with a turnover of over 1 billion euros in 2021 and over 5000 employees.
A&D Pharma has two business lines, both of strategic importance: A drug distribution line and a pharmaceutical retail line.
About Partner
One of Europe’s leading chain of pharmacies, Dr.Max, recently upgraded their operations with a fleet of Geek+ shelf-to-person robots. Their distribution center in Bucharest, Romania, is now able to handle over 25 000 items a month with a picking accuracy rate of over 99%. The result is a new experience of shopping for medications for Dr.Max’s patients – the Hyper Pharmacy – where the experience goes beyond simply handing over a prescription and receiving medications.

The Challenge
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The challenge posed by the growth of e-commerce businesses in recent years, as well as the demand of peak season.
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Delivering products with a very strict best-before date in a faster and more accurate way. Customers need products from outbound operations to be shipped with the correct best-before date (Expiry date)
Our Solution
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Dr. Max's distribution center in Bucharest (Romania) is operating currently with 96 P500 picking robots. The area in which the Geek+ shelf-to-person solutions operate is 3,200 m2, out of a total warehouse area of 4,830 m2.
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Dr. Max is able to handle more than 25,000 SKUs per month thanks to Geek+'s warehouse automation. With 99.99% accuracy, Dr. Max is able to handle 180 - 190 lines/hour during peak seasons.
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Dr. Max has become a gamechanger in the pharmaceutical industry by implementing these solutions. It has become one of the most powerful e-commerce players in Romania and has established a new way of shopping in pharmacies with a concept called Hyper Pharmacies.
The Geek+ impact
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99.99% accuracy in packet classification
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The warehouse supports more than 25,000 SKUs per month
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96 P500 robots working 24/7
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One of the most important e-commerce platforms in Romania
Geek+ and Körber Digitalize Ariat Supply Chain with Smart Robotics
About Customer
Ariat International, Inc. is a leading manufacturer of innovative performance equestrian footwear, apparel and belts. Featuring a patented technology designed to deliver stability, durability and comfort, Ariat pioneered the application of advanced athletic shoe technology into English riding boots and authentic Western boots, Ariat products are sold in a network of retail outlets throughout the world.
About Partner
Supply Chains are growing more complex by the day. Körber Supply Chain uniquely provides a broad range of proven, end-to-end supply chain solutions fitting any business size, strategy or appetite for growth. Capable of delivering not just software, but automation, voice, robotics, and materials handling - plus the expertise to tie it all together. We are a global partner not just for today, but also as the needs of supply chains continue to evolve.
The Challenge
- Labor Shortages created by the rise in demand
- Needing to optimize the warehouse and increase throughput
- Needing to reduce physical strain for associates
Our Solution
Geek+ worked collaboratively with Körber Supply Chain to optimize throughput and increase storage capacity in Ariat's 1 million sq. ft warehouse operations. Integrating with K. Motion Warehouse Advantage (WMS), 88 Geek+ picking robots and 2,000 racks helped Ariat to achieve greater operational speed and end-customer experience. After its initial order, Ariat expanded the solution with an additional 30 picking robots.
The Geek+ impact
- Improved picking efficiency, accuracy and throughput
- Decreased walking distance by 82% - from 40,000 steps a day to 7,000 steps a day
- Increased associates' productivity by 100%
- Faster and easier training process for associates
- Moral boosting - staff see automation as a way to support them, instead of replacing them
Decathlon Case Study - Europe E-commerce Logistics Upgrade
About Customer
Founded in France in 1976, Decathlon is a professional sports goods retailer specializing in the mass sports market, integrating the entire production chain of sports product design, R&D, production, branding, logistics, and retail. With over 1500 stores in 49 countries, it is the largest sporting goods retailer in the world.
The challenge
New customer expectations for e-commerce – higher volumes of orders and returns, same- and next-day delivery, and nearly perfect accuracy – have brought
new challenges for retailers and a need to address logistics bottlenecks. With 1045 stores in 25 European countries, Decathlon requires a highly flexible and fast supply chain and has turned to Geek+’s goods-to-person solutions to optimize its B2C logistics.
Our Solution
Geek+ tailor-made new robotics solutions for three distribution centers located in Castelnau, France,
Łódź, Poland, and Campania, Italy, use hundreds of P-series picking robots. Unlike traditional infrastructure, the AMR systems allow for flexible maintenance and modification without any interruption of service.
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The Geek+ impact
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Expansion of the online customer base across EU
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Increase storage capacity by up to 30%
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Increase picking efficiency: 250 order lines per hour per station
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Increase putaway efficiency: 339 articles per hour per station
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3x efficiency vs. manual operations
Geek+ solutions improved Verte's warehouse throughput by 4x
About Customer
Verte is an AI cloud-based supply platform provider that connects, unifies, and automates commerce operations, powering retailers to sell wherever their customers are and focus on scalable growth.
The challenge
- Complex requirements across multi-sellers
- Needing to implement faster throughput for better customer satisfaction
Our Solution
- After purchasing 45 picking robots initially, Verte asked Geek+ to scale the solution to 130 picking robots and 3,000 racks in Verte's 750,000 sqft. warehouse in Georgia. Geek+ solutions enabled Verte to achieve greater warehouse productivity and meet rising consumer expectations.

The Geek+ impact
- Scaled throughput 4x times
- Implemented in less than 3 months
- Improved inventory storage and picking efficiency for both inbound and outbound fulfillment
- During peak season, Verte received over 250,000 units on the first shift with fewer than 50 staff-hours and didn't miss a single inbound or outbound service level agreement (SLA).
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Catch.com.au improves services with over 100 AMRs
About Customer
Catch.com.au is one of Australia’s leading online retailers. Founded in 2006, they aim to bring new e-commerce solutions to Australia and support online shoppers with a wide range of brands and products at low prices. Purchased by Westfarmers Group in June 2019, they experienced rapid business growth.
The challenge
- Low warehouse storage efficiency cannot meet regular storage demands
- Rapid surge in demand
- Rapidly growing customer base with 30,000 new customers every week
- High expectations for fast and accurate deliveries
Our Solution
- Over 100 picking robots were deployed in Catch.com.au’s 2,000 sqm facility to manage an inventory of 80,000 SKUs
The Geek+ impact
- The ability to quickly expand operations in line with growth
- Improved picking efficiency; picking rates up to 2000 items / h
- Increased throughput capacity and speed of delivery
Geek+ & eStore Logistics partner to implement the largest rollout of AMRs in Australian e-commerce
The customer
eStore Logistics is Australia’s largest 3PL e-commerce fulfillment business. With a network of warehouses in Melbourne and Sydney, eStore strives to enable retailers across Australia to meet higher customer expectations by providing them with accurate, fast, and cost-efficient deliveries.
The challenge
Serving over 50 of Australia’s leading online retailers, eStore Logistics has a very wide SKU range. In turn, eStore Logistics was looking for a technology partner that could support its multi-customer business, flexibly meet rapidly changing SKUs and enable retailers to improve fulfillment performance while remaining profitable.
Our solution
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On the company’s 26,000 sqm warehouse Geek+ deployed 200 picking robots.

The Geek+ impact
- 30% reduction in logistics costs for eStore’s customers
- Improved same-day delivery service
- Productivity increased by 300%
- 99 % Picking Accuracy

DSV doubled its productivity by deploying Geek+ picking system
The customer
DSV is a global supplier of transport and logistics solutions. With offices and facilities in more than 90 countries on six continents, DSV provides and runs supply chain solutions for thousands of companies on a daily basis.
The challenge
In its Hong Kong warehouse, they have more than 6,000 SKUs of tiny cosmetic items in a 45,000 sq.ft area. Workers take time to walk through the warehouse and spot the right item to fulfill each order. This lowers the picking productivity & accuracy.
Our solution
- Geek+ deployed 42 picking robots, 739 racks & 9 workstations in DSV warehouse. Once DSV received clients' order, Geek+ RMS would control the picking robots to bring the right rack with the right amount of items for workers to fulfill multi-order picking. Workers no longer need to walk through the warehouse.

The Geek+ impact
- Productivity has been doubled
- Improved picking accuracy
- Reduce in labor cost
- Overall 200% increase in bin location and thus increasing storage capacity
- Innovative product application, assist brand marketing effectively

Decathlon Triples Efficiency with Logistics Robots
About Customer
Founded in France in 1976, Decathlon is a professional sports goods retailer specializing in the mass sports market, integrating the entire production chain of sports product design, R&D, production, branding, logistics, and retail. With over 1500 stores in 49 countries, it is the largest sporting goods retailer in the world.
The challenge
The rapid growth of Decathlon's e-commerce business highlighted the limited performance of manual processes. Additionally, as a pioneer of the RFID technology, Decathlon required higher picking efficiency and accuracy to meet its business goals.
Our Solution
- Geek+ provides innovative warehousing solutions for Decathlon’s massive Kunshan warehouse: an RFID technology-based goods-to-person picking and inventory program
- The project area is about 2,000 square meters, with 46 P800 robots, 7 picking stations, and 7 single-point stations. The total inventory of the warehouse is nearly 300,000, involving more than 20,000 SKUs

The Geek+ impact
- Shipment capacity increased to 40,000 pieces/day
- Picking efficiency has reached 300 pieces/hour, 300% increased from manual picking
- Picking system integrated with RFID technology improve inventory management and increase accuracy
- The single-point station adopted to save space and make the operation more flexible

How does retail giant Walmart successfully reduce cost and increase efficiency?
Geek+ robots help Walmart easily handle their massive quantity of SKUs, improving their picking efficiency by about 3.5 times
The customer
Walmart is a multinational retail corporation and the number 1 Fortune 500 company. It operates 8,500 stores worldwide, more than 400 stores in China, 18 logistics distribution centers, and has dozens of new stores opening each year.
The challenge
As the world largest retail chain operating different hypermarket chains and discount stores Walmart faces a variety of challenges with its warehouses including:
- Large volumes in and out of the warehouse; Massive SKUs; Different depth of storage; High volatility;
- Daily orders must be shipped the on same day, and delivery accuracy requirements of 99.99%;
- High error rate and high labor costs of manual picking
Our solution
This is the first time Walmart has used robotic solutions in its warehouses. Geek+ implemented a pilot project in Walmart’s Shenzhen Distribution Center to test the efficiency and adaptability of the Geek+ Picking System with Wal-Mart’s existing operations.
Geek+ deployed 6 picking robots in a 200 square meter pilot area, used for loading and unloading shelves, replenishing shelves, inventory, and performing outbound operations according to order instructions.

The Geek+ impact
- Highly successful pilot project for Walmart’s first robotic solution experience
- Reduced labor intensity
- Improved picking accuracy
- Productivity increased from 149 pieces/person/hour to 533 pieces per person/hour
- Picking efficiency improved by 3.5 times
- Following the successful test, Walmart and Geek+ are expanding its partnership, with 18 more new robots and introducing the robotic solution to Walmart Chile.

Yanfeng swiftly and efficiently completed the behind-the-scenes assistance of its smart factory transformation
Geek+ empowered Yanfeng to achieve faster production pace and better efficiency and stability of its automotive manufacturing solutions.
The customer
Yanfeng focuses on automotive interior and exterior, car seats, cockpit electronics and safety. Since 2010, Yanfeng has actively expanded its presence globally market and has become the world’s largest automotive interior company. It currently has more than 230 factories worldwide and employs more than 65,000 people (including more than 6,700 engineering and design staff).
The challenge
- Cost: Labor costs are rising year by year
- Efficiency: It is increasingly difficult for logistics to meet high-frequency production needs
- Safety: High risk for manual handling
- Management: Unable to conduct WIP inventory management and data traceability
Our solution
- Geek+ provides Yanfeng with 18 P800 for picking and handling and introduces a self-developed inventory process management system
- Geek+ solutions take care of the handling and buffering of finished products after injection molding; before and after secondary processing, and picking and handling before delivery, effectively achieving unmanned and intelligent automation
The Geek+ impact
- 4 production areas are linked with robots for better efficiency, increasing average production tempo to 60s
- Average production tempo increased to 60S
- Feeding flow rate up to 60 cars / hour, twice the efficiency of traditional AGV
- Efficient and timely management of production flow, achieving a neat and organized site layout and scoring a system management accuracy rate of 100%
- Return on investment achieved in less than 2 years

ACCA is the first to introduce Chinese logistics ‘goods to person’ robotic warehouse, fulfilling increasing orders
Geek+ first execution of overseas project marks its official entry into the Japanese market.
The Customer
ACCA is the logistics arm of Daiwa House Group, a leading provider of construction and real estate services in Japan. ACCA is an advanced 3PL in Japan, using robotic automation to improve its operational efficiency.
The Challenge
With a fast increasing sales of shoes and clothes in Japan, more and more warehouse operators have to walk long distances back and forth between the storage area and delivering area. Aging population has increased scarcity and cost of labor. Geek+ solutions help decrease labor costs and make warehouse operations smooth and efficient.
Our Solution
- In 2017, ACCA first introduced 30 P500 P series robots and 800 Sets rack in a 2600㎡ area.
- In 2018, ACCA expanded the operations with 90 additional robots and 2400 Sets rack, with the warehouse expanding to 8000㎡.

The Geek+ impact
- Warehouse area: 8000㎡
- AGV: P500 120 Pcs
- Rack: 3200 Sets
- Working station: 12 Sets
- In the past two years, warehouse operations have significantly improved in efficiency.
- The number of workers decreased from 20 person to only 4 person by using only 30 Pcs robots.
- By using Geek+ solution, ACCA has also improved its brand image and become a renowned 3PL in Japan, attracting world renowned brands in their warehouse.
ALP introduces warehouse automation to solve its problem of limited resources
Geek+ AMRs help ALP reduce its picking labor by two thirds, improving space utilization of new storage layout by 20%.
The customer
Ally Logistic Property, Co., Ltd (ALP) is the first professional logistic property developer in Taiwan. With its award winning warehouse solution Logistics Republic, the Company aims to create a new generation of logistics facility, by developing the logistics network, integrating resources and implementing the latest technology equipment, providing a highly efficient industrial environment for major industries and logistics services providers.
The challenge
Faced with an increasing variety of SKUs but restricted quantities, ALP decided to implement warehouse automation to facilitate its operation.
Our solution
- Geek+ implemented its picking solution in a 5776 square meter warehouse covering 10,000 active SKUs, for an improved picking rate of 450 pieces per hour.
The Geek+ impact
- Significant warehouse operation improvement
- Implementation of Geek+ AMR reduced picking workforce by 2/3
- New layout helped enhance 20% of space utilization
- No. of racks: 800
- No. of workstation: 15 (putaway: 6, picking: 9)
- No. of robots applied: 70*P800
- Picking rate/hr: 450/hr