The Customer

Coolshop is one of Scandinavia's largest e-commerce platforms, established in 2003. With a wide range of products ranging from toys to electronics and household items, they ship thousands of orders to customers across Europe every day. The company is known for its fast delivery, high customer service, and competitive prices.

The Challenge

Coolshop faced three key challenges in its warehouse operations, driven by its rapid growth and the evolving demands of e-commerce and B2B markets:

• Meeting High Order Volumes: The fast pace of e-commerce required streamlined logistics to manage high order volumes efficiently and accurately.
• Ensuring Precision: With varying customer profiles, order accuracy became critical to maintaining customer satisfaction.
• Reducing Environmental Impact: Coolshop sought to align its operations with sustainable practices, including reducing packaging waste.
  
• The previous manual system had become inefficient, and employees were spending too much time looking for items and correcting picking errors

Our Solution

Coolshop partnered with our official partner in the Nordics, STL, Geek+ and Apport Systems to deploy a fully integrated automation solution that addressed its operational challenges. This included a dual focus on robotics and advanced packing technology.

• Geek+ Robotics and Apport WMS:

Geek+ robotics systems, integrated with Apport WMS, streamlined the picking and packing processes for increased speed and precision. The robots efficiently navigated tasks such as item transport and order consolidation, significantly reducing handling times.

• A fleet of +10 Shelf-To-Person solution

For a B2B and B2C business operations, STL integrated more than 10 P800 robots solutions from the Geekplus' Shelf-To-Person portofolio. The robots make possible to handle 40.000 SKUs in a warheouse of a total of 30,000 sqm. 

These technologies worked seamlessly together to create a highly cohesive and efficient operation.

The Geekplus impact

• Enhanced Speed and Precision: Optimized workflows enabled faster order fulfillment with near-perfect accuracy.
• Improved Productivity: Geek+ has made Coolshop's picking process up to four times faster and significantly more efficient.
• Sustainability Gains: By minimizing packaging waste, Coolshop aligned its warehouse operations with its commitment to environmental responsibility.
• Scalability: The robust integration of these solutions ensured that Coolshop’s operations could scale to meet future growth demands with ease.

"We have chosen to work with Geek+ because it is scalable and a standard solution. I usually say that it is a plug-and-play solution. It was pretty quick to set it up, and it can be scaled up without a lot of hassle [...]. We have integrated it with our Apport solution."

– John Møller, COO, Coolshop.com

The Partner

THG PLC is a vertically integrated, digital first consumer brands group that operates three distinct businesses in Beauty, Nutrition and Ingenuity, each scaled from the UK to hold global leading positions in their respective sectors.

THG Ingenuity provides cutting-edge ecommerce solutions for clients designed to accelerate brand growth. It comprises THG Commerce, a complete commerce solution with the highest performing technology platform in market THG Fulfil, a provider of world-class fulfilment engineered to improve customer retention, and THG Studios, an award-winning creative agency providing a range of services from campaigns and content creation to videography and photography. With its expertise in building direct to consumer brands, Ingenuity is uniquely positioned to bring pertinent, pragmatic, and global know-how across all aspects of commerce.

The Challenge

In the fast-paced world of e-commerce, peak seasons such as Black Friday, Cyber Monday, and the holiday rush present both opportunities and challenges for retailers. Efficient order fulfillment becomes critical to capitalize on increased demand while maintaining customer satisfaction.

Our Solution

Recognizing this, THG Fulfil and Geekplus joined forces to develop a robust solution that would transform peak season operations into a seamless, scalable, and highly efficient process. This collaboration resulted in the creation of a "Peak Season Hero," a comprehensive strategy that leveraged advanced technology and expertise to navigate the complexities of high-volume order fulfillment.

The Geekplus impact

The Geekpus solution joins THG Fulfil’s already extensive warehouse automation solutions, which it leverages to serve the growing trend for late-night shopping by offering a 1 a.m. Next Day Delivery cut-off service for its brands including ESPA and LOOKFANTASTIC, alongside third-party clients. 

This innovative order fulfilment solution deployed has helped THG to increase efficiency and enhance customer satisfaction while at the same time enabling scalability and providing real-time data and analytics through an innovative software platform. The expansion of automation solutions now enables THG Fulfil to support category-agnostic items of any size through its automation solutions, pushing 95% of all units sold through a form of automation. 

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The Customer

Soccer.com is a leading online retailer specializing in soccer gear, apparel, and equipment. Catering to players, coaches, and fans, the platform offers a wide range of products, including jerseys, cleats, balls, and training accessories from top global brands. Known for its commitment to the soccer community, Soccer.com also provides customization services, exclusive team gear, and resources to support players at all levels.

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The Customer

Shop LC is a prominent home shopping network and online retailer offering a wide range of affordable luxury products, including jewelry, fashion, beauty, home goods, and lifestyle items. Known for its unique "Low Cost" approach, Shop LC provides exceptional value to customers while supporting sustainability and charitable initiatives through its "Your Purchase Feeds" program, which helps fight hunger globally.

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The Customer

SP Digital, a leading e-commerce company based in Chile, faced significant challenges managing massive spikes in demand brought on by the COVID-19 pandemic. To tackle these issues, SP Digital partnered with Geek+ and Boreal to implement an advanced robotics solution tailored to optimize their supply chain.

The Challenge

The COVID-19 pandemic drove a surge in online shopping, leaving SP Digital struggling to manage unprecedented demand for computer hardware and gaming products. Their existing supply chain faced inefficiencies in picking processes and warehouse throughput, making it difficult to keep up with the rapid changes in order volumes. To maintain customer satisfaction and sustain business growth, SP Digital sought a robust, efficient, and scalable solution.

Our Solution

Geek+ collaborated with Boreal to deliver a dynamic robotics solution that addressed SP Digital’s challenges. Key components of the implementation included:

• AI-Driven AMRs Geek+ integrated intelligent autonomous mobile robots to automate and optimize the picking processes within SP Digital's warehouses.

• Advanced Picking Robotics Boreal supported the deployment of advanced picking systems, tailored to handle SP Digital’s specific needs.

• Seamless Collaboration Geek+ and Boreal worked closely to ensure a smooth implementation process, minimizing disruptions while maximizing the operational impact.

This combination of smart robotics and collaborative integration resulted in a scalable, efficient, and data-driven warehouse solution.

The Geekplus impact

The deployment of Geek+ AMRs, combined with Boreal's expertise, delivered measurable outcomes:

• Optimized Warehouse Operations Streamlined processes enabled SP Digital to handle rapid shifts in order volumes while maintaining operational stability.

• Maximum Picking Efficiency Robotic automation improved picking speeds, significantly reducing turnaround times and enhancing overall throughput.
• Scalability During Peak Seasons The solution empowered SP Digital to meet massive spikes in demand without compromising accuracy or delivery timelines.

"For us, implementing Geek+ robotics systems in our value chain is an important step towards enriching and strengthening the services we offer our clients. We are very satisfied with the work done together with Boreal and Geek+. The transformation has been remarkable, and we look forward to further collaboration."

Diego Santander, CEO, SP Digital

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The Customer

Rollship, backed by Chun Sing, has over 20 years of experience managing logistics for the e-commerce sector. Known for its customer-first approach, Rollship specializes in addressing the unique complexities of online retail. Seeking to enhance their operational capabilities, Rollship collaborated with Geek+ to revolutionize their order fulfillment processes in Hong Kong.

The Challenge

• E-Commerce Industry Pressure: Rising demand for faster and more accurate order fulfillment necessitated smarter operations.
• High-Volume Order Management: Handling an increasing number of SKUs demanded a solution to sustain capacity without compromising speed.
• Limited Integration: The need for seamless integration with existing warehouse management systems (WMS) and enterprise resource planning (ERP) platforms.
• Scalability and Seasonal Fluctuations: A logistics partner capable of adapting to changing order volumes and seasonal surges.

Our Solution

Geek+ implemented a range of advanced solutions to address Rollship's challenges:

• PopPick Goods-to-Person Solution: Mobile robotics paired with moveable shelves to enhance picking efficiency, enabling quick fulfillment of orders.
• Four-Way Shuttle System: A high-density storage solution for managing an extensive SKU variety while maximizing warehouse capacity.
• RoboShuttle Tote-to-Person System: Optimized vertical storage and retrieval capabilities, improving throughput and accuracy.
• Seamless Integration: Geek+ software integrated with WMS, ERP, and MES systems, ensuring efficiency without overhauling existing infrastructure.
• Scalability and Flexibility: Systems designed to handle fluctuations in demand, with quick adaptability to seasonal peaks like holidays or major campaigns.

The Geekplus impact

The collaboration resulted in substantial value for Rollship:

• Enhanced Fulfillment Accuracy: Advanced robotics reduced picking errors, ensuring higher customer satisfaction.
• Optimized Space Utilization: High-density storage improved facility use, accommodating more inventory efficiently.
• Significant Efficiency Gain: Automation streamlined operations, boosting order processing speeds and reducing bottlenecks.
• Adaptability for Growth: The scalable system allowed Rollship to confidently expand its operations in line with market demand.
• Integration with Existing Operations: A smooth transition with compatible systems preserved business continuity during

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The Customer

Moogo is a prominent cross-border cold chain company in China. Their state-of-the-art temperature-controlled, automated warehouse occupies over 3,000 square meters in the Ningbo Free Trade Zone. Moogo is dedicated to optimizing storage and distribution while catering to the rigorous demands of e-commerce and supply chain logistics.

The Challenge

• Inefficient storage systems for managing a high volume of SKUs.

• Rising pressure from rapid e-commerce development and increased order volumes.

• High expectations for delivery speed.

• Complex inventory consisting of multiple product types and sizes requiring enhanced management systems.

Our Solution

Geek+ provided Moogo with the Popick "goods-to-person" picking solution. Key aspects of the solution included:

• Optimized goods-to-person picking powered by advanced robotics.
• Efficient automation to streamline warehouse operations and reduce manual intervention.
• Enhanced inventory management systems ensuring accurate real-time tracking and categorization.

The Geekplus impact

The implementation of Geek+'s solution delivered exceptional results for Moogo:

• 4x Increase in Storage Density — Optimizing the use of space compared to conventional light shelving systems.

• 4x Improvement in Workforce Productivity — Empowering employees with automation to focus on high-value tasks.

• Enhanced Inventory Management — Modernized systems for efficient tracking and categorization of varied stock.

• Unmatched Throughput Performance — Meeting the demands of high business volume with ease and reliability.

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The Customer

myEnso, founded in 2016, is a trailblazing FMCG platform and online marketplace for food products. With 20,000 SKUs ranging from global brands to local producers, myEnso provides an extensive selection for customers while supporting regional startups and small-scale manufacturers. Committed to reshaping the grocery landscape in Germany, myEnso connects customers with food pioneers and ensures timely delivery of diverse product offerings.

The Challenge

myEnso faced several operational challenges that hindered its growing role in the German food market:

• Increasing Market Demands: Rising consumer reliance on online grocery shopping demanded faster and more accurate order fulfillment.
• Inventory Complexity: Managing 15,000 SKUs while accommodating fluctuating demand was becoming increasingly difficult.
• Labor Shortages: Widespread industry labor challenges made scaling operations and ensuring timely customer service difficult.
• Logistics Bottlenecks: Traditional methods failed to support the flexibility required to handle diverse producer and product types.

Our Solution

To modernize myEnso’s distribution center, Geek+ deployed its goods-to-person robotics solution, which included the following features:

• Autonomous Mobile Robots (AMRs): A fleet of 30 AMRs transported racks of ordered goods from storage zones to workstations, enabling efficient and accurate picking and putaway processes.
• Intelligent Inventory Management: Integrated AI software organized inventory based on real-time demand, ensuring optimal stock levels and faster picking.
• Seamless 24/7 Operations: Robots offered automatic self-charging capabilities to maintain uninterrupted productivity, even during peak periods.
• Scalable System: The solution was designed to accommodate a wide range of producers and product types, fostering inclusivity for small-scale vendors.
• Sustainable Integration: By streamlining operations, myEnso reduced waste and improved resource utilization across its supply chain.

The Geekplus impact

Implementing Geek+ robotics technology resulted in numerous measurable benefits for myEnso:

• Enhanced Efficiency: Automated picking and putaway processes significantly improved both speed and accuracy.
• Flexibility: The system enabled myEnso to handle a wide product mix and address fluctuating demand seamlessly.
• Improved Customer Experience: Faster fulfillment times led to higher customer satisfaction and loyalty.
• Support for Local Producers: By lowering logistical barriers, myEnso empowered smaller vendors to compete effectively in the market.
• Future Growth: The scalable solution positioned myEnso as a leader ready to meet growing online grocery trends.

"When analyzing different solutions, we were impressed with Geek+ long track record of bringing significant improvements to e-commerce players. We look forward to leveraging Geek+ smart robotics systems to improve the efficiency of our online supermarket and better serve our customers with a wider selection of products as well as faster deliveries. By allowing us to flexibly meet fluctuating demand, better handle a wider product mix, and mitigate against widespread labor shortages, it will enable us to, not only adapt and grow, but through better services, drive actual change." 

Norbert Hegmann, CEO of Enso e-Commerce GmbH

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