Scaling smarter: How OEG transformed its order fulfilment operations with Geek+ solutions

Posted by Andres Espuelas on May 26, 2025 11:01:53 AM

OEG wasn’t just looking for automation—they were looking for a partner. The journey began with 120 P800 autonomous mobile robots and ended up with a total of 180 robots.

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For over four decades, OEG has stood as a cornerstone in the European Heating, Ventilation and Air Conditioning (HVAC) industry, renowned for its comprehensive range of heating, ventilation, and air conditioning solutions. Based in Hessisch Oldendorf, Germany, the company has evolved into a trusted wholesaler and manufacturer, offering an extensive catalogue that includes heat pumps, solar thermal systems, storage tanks, plumbing supplies, and specialized tools. OEG's commitment to quality and innovation has solidified its reputation among professionals seeking reliable and efficient building services products. 

With a focus on immediate availability and practical complete packages, OEG ensures that its customers receive not only top-tier products but also the support and expertise necessary for seamless integration into their projects. This dedication to excellence and customer satisfaction has propelled OEG to the forefront of the HVAC sector, making it a go-to source for industry specialists across Europe. 

As OEG’s business grew, so did the complexity of its logistics. Manual operations began to strain under the weight of expanding product lines, rising order volumes, and increasing customer expectations. That’s when they turned to Geek+ back in 2022. 

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From One Phase to Three: A Story of Scalable Growth 🤖

OEG wasn’t just looking for automation—they were looking for a partner. One that could match their pace, understand their challenges, and offer a solution flexible enough to grow with them. Geek+ stood out early in the process for three core reasons: flexibility, speed of deployment, and proven performance. 

The flexibility of Geek+’s solution meant it could be tailored to OEG’s specific warehousing needs—without requiring major infrastructure changes. Rapid deployment ensured that operations didn’t need to slow down while implementing the new system. But most importantly, the performance promised—and delivered—results. 

Rather than opting for a one-time, large-scale transformation, OEG and Geek+ took a more agile and strategic approach—rolling out the automation solution in three distinct phases. This phased deployment ensured seamless integration with existing operations, while aligning closely with the company’s pace of growth. 

The journey began with 120 P800 autonomous mobile robots in the first phase in their warehouse located in Germany, which laid the foundation for a smarter, faster warehouse. As demand grew, a second phase introduced 30 additional robots, expanding capacity and enhancing workflow precision. Finally, a third phase brought in another 30 robots, completing the scalable transformation with a total of 180 P800 robots now orchestrating the order fulfillment process. 

Each phase was a building block—not just in terms of volume, but in operational intelligence for their e-commerce and retail operations. 

“With each phase, we didn’t just scale operations—we scaled efficiency,” said Benjamin Löffeld, Project Manager at OEG. “It was like giving our warehouse a brain and a heartbeat.” 

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Measurable Gains: From Manual to Magical 

Before automation, OEG’s manual picking process was time-consuming, error-prone, and difficult to scale. Now, with Geek+ robots at the core of the operation, the company has seen a significant increase in picking accuracy and a improve efficiency in 30% 

OEG's commitment to operational excellence is exemplified by its implementation of the First-In, First-Out (FIFO) inventory management strategy. This approach ensures that the oldest stock is dispatched first, maintaining product quality and reducing waste. Coupled with a paperless, computer-controlled order picking system and the deployment of over 180 Geek+ robots, OEG has streamlined its logistics to remarkable efficiency. As a result, the time from order acceptance to goods being packed is reduced to just 20 minutes, enabling rapid and reliable delivery to customers. At the same time, order lead times have been reduced by over 50%, which means customers now receive their products faster than ever before—a game changer in an industry where speed often equates to customer satisfaction. 

So, the impact has gone far beyond the warehouse floor. With faster and more accurate deliveries, OEG’s customers—installers, technicians, and contractors—can count on receiving the right parts at the right time. That reliability translates directly into stronger relationships and increased loyalty. 

“OEG’s end customers don’t just notice the speed—they appreciate the consistency,” said Yiliang Dong, West Europe Sales Director at Geek+. “And that’s what builds trust.” 


 

Looking Ahead: A Future of Possibilities 

What excites OEG most isn’t just what Geek+ has helped them achieve—it’s what the future holds. With a robust portfolio of intelligent automation solutions, including Shelf-to-Person, Tote-To-Person and Pallet-To-Person, Geek+ offers a path forward that’s limited only by vision. As OEG continues to grow, they know they have a partner ready to grow with them.  

“The investment in Geek+ isn’t just about technology. It’s about future-proofing our business,” said Benjamin Löffeld “We now have a system that evolves with us.” 

The partnership between OEG and Geek+ tells a story that’s increasingly relevant in today’s fast-paced, high-demand world: businesses that embrace smart, scalable automation are the ones that stay ahead. 

From the first robot to the 180th, each step of the journey has brought OEG closer to their ultimate goal—delivering excellence to every customer, every time

Are you ready to future-proof your warehouse operations? Let’s talk automation! For more information, contact sales@geekplus.com or visit www.geekplus.com.

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Topics: Smart Factory, Manufacturing, goods-to-person, Labor, shelf-to-person, warehouse automation