2025.June.10
Case Study
The Customer
- Rhenus Hong Kong, a key player in the global logistics industry, specializes in air, ocean, and land freight solutions, along with advanced warehousing and consolidation services. With a strategic focus on digitalization, IT-driven solutions, and innovative logistics systems, Rhenus supports e-commerce growth while ensuring efficiency and sustainability.
The Challenge
- Labor shortages: The impact of COVID-19 exacerbated challenges in maintaining a consistent workforce.
- E-commerce boom: Rapid growth in online shopping brought a surge in order volumes and complexity.
- Efficiency demands: Managing over 2,000 SKUs of cosmetic products while ensuring optimal storage and processing efficiency.
- Sustainability and customer needs: A need to improve both cost-savings and environmentally-friendly operations to remain competitive.
Our Solution
- Advanced robotics technology: Robots automatically bring goods to operators, simplifying workflows and enhancing speed and productivity.
- Dynamic optimization: Proprietary AI algorithms constantly arrange inventory based on factors like popularity and expiry dates.
- Enhanced storage utilization: Minimizing aisle space allowed the warehouse to significantly increase storage capacity.
- Peak accuracy: The solution delivers a near-perfect order fulfillment accuracy rate of 99.99%.
- Scalable design: Flexible systems accommodate rapidly changing SKUs and growing order volumes.
The Geekplus impact
- Unparalleled efficiency: Streamlined order fulfillment processes handle large volumes of e-commerce orders with impressive speed.
- Enhanced customer satisfaction: Improved accuracy and inventory handling translate into reliable and prompt deliveries.
- Cost-effective operations: Automation reduces labor requirements while offering significant cost-savings over manual processes.
- Sustainable warehousing: The upgraded warehouse setup aligns with Rhenus's vision of building a green and robust supply chain.
“Our goal is to provide the best and most innovative logistics service to cater to the rapid growth in e-commerce. Collaborating with Geek+ allowed us to achieve warehouse digitalization, enhance efficiency, and deliver long-term cost-savings for our customers.”
Cliff Xu, CEO of Rhenus Air & Ocean Greater China
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