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GXO and Geek+ Revolutionized Warehouse Operations for a Leading French Sports Retailer

2025.June.24
Case Study

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The Customer

GXO is recognized worldwide for its expertise in outsourced logistics and supply chain solutions, delivering tailored strategies to address the dynamic needs of its clients across various industries. This project focused on supporting the logistics network of a leading French sports retailer, a brand renowned for its wide range of products and a heavy reliance on efficient e-commerce order fulfillment.

 

The Challenge

The French sports retailer faced several operational challenges tied to its growing market demands:

  • Rising e-commerce expectations: Increasing consumer demand for rapid order fulfillment highlighted the need for higher picking accuracy and efficiency.
  • Storage Constraints: Managing diverse inventory efficiently within the existing warehouse layout was becoming increasingly difficult.
  • Seasonal Demand Peaks: Ensuring seamless operations during high-volume periods such as sales promotions and holiday seasons created logistical bottlenecks.




Our Solution

To resolve these challenges, GXO and Geek+ collaborated to deploy an innovative goods-to-person solution powered by 500 autonomous mobile robots in the 12,000-square-meter facility.

  • Integrated Robot Systems: The deployment included RS robots, capable of elevating goods to shelves as high as 40 feet to maximize storage density. P40 robots efficiently transported bins along the warehouse floor and delivered them to designated workstations for picking.
  • High-Density Storage Design: The warehouse layout was restructured for optimal bin storage, enabling the robots to handle up to 70,000 bins.
  • Scalability and Adaptability: The modular design of the automation solution allowed for seamless scaling of operations without interrupting ongoing activities. This structure enabled the warehouse to efficiently handle fluctuating order volumes during seasonal peaks.




The Geekplus impact

The success of this project underscored the strategic value of integrating advanced robotics into warehouse operations:

  • Operational Excellence: The streamlined processes improved overall efficiency, allowing GXO to provide superior service to its client.
  • Customer Satisfaction:mFaster, error-free order fulfillment bolstered the retailer’s reputation and reinforced trust among its customers.
  • Future-Proofing: The scalable and adaptable system positioned the retailer for continued growth and market responsiveness.

 

Geek+'s goods-to-person solution has transformed our warehouse operations, significantly enhancing picking efficiency, storage capacity, and adaptability. This deployment underscores our commitment to using advanced robotic technology to address the complexity of global supply chains.”

Rui Marques, General Manager, GXO France

 

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